Basic business concepts
One of our new members recently asked what we wish we had known when we first launched our infopro businesses. Read on for some of the top tips our members had, collated by Mary Ellen Bates.
Whether you are new to infopreneurship or have been in the business for years, these insights will probably resonate with you as you move your business, or business idea forward. Continue reading I wish I had known
Is your info business based out of your home? Have you considered using a virtual office or private mailbox service instead of publicly listing your residential address?
That’s an issue of interest to members of AIIP, the Association of Independent Information Professionals. On AIIP-L, our members-only online discussion group (and one of the most-frequently mentioned benefits of AIIP membership) we recently addressed this question.
A compilation of all the responses on this topic is available for AIIP members and below is a summary of some of the considerations AIIP members raised.
Amelia Kassel, President, MarketingBase, shares some tips on when to use a kill fee clause
Historically, I have not used a kill fee clause. More recently I have on occasion.
Without a kill fee clause, there is no protection if a client wants to stop the project before you have completed the research. This was the case with a recent project – until I explained why using limited and inconclusive information for an important business decision was a very bad idea.
Amelia Kassel, President, MarketingBase, shares four tips to kick start, or reignite, your marketing as an Independent Information Professional.
Continue reading Marketing Ideas 101: Four Essential Approaches
