by Holley Hughes

Most AIIP members run solo businesses, so managing cash flow is vital at all stages of business – from getting started to managing larger projects.

In the April AIIP member-to-member webinar Marge King shared her perspective on how independent info pros can strategically manage their cash flow.

In conversation with webinar moderator Mary Ellen Bates, Marge talked about key aspects of understanding and controlling cash flow and the necessity of knowing the relationship between breakeven point and optimum product pricing.