Cultivating Evergreen Thought Leadership: Insights from Jennifer Burke’s 2024 AIIP Symposium Session

By Aaron Harvey

At the recent AIIP conference, I had the pleasure of attending Jennifer Burke’s keynote “Cultivating Evergreen Thought Leadership.” Jennifer’s insightful presentation drew a compelling analogy between gardening and content creation, emphasizing the importance of diverse, sustainable, and strategic content practices. Her “Content Gardening” approach highlighted the need for a balanced mix of content to establish and maintain thought leadership. Here’s a look into her innovative content strategy.

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Using Checklists in your Business

By Kelly Schrank

Before I get started, I want to offer this disclaimer: I know that lots of people like checklists! People have TO-DO lists for daily tasks, they have packing lists for travel, they use grocery lists. But Atul Gawande, a well-known staff writer for The New Yorker and author of four bestsellers, wrote a whole book, The Checklist Manifesto, on how checklists are used by people in a variety of industries to save lives, fly planes, and manage large-scale construction projects. His book covers checklists as people use them in the workplace, and much of the motivation behind how I approach checklists comes from his discussion of why and how professionals use checklists in their work lives.

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A Checklist of Zoom Settings: Improving your Virtual Meetings and Events (Part 2)

By Roger Magnus, Roger Magnus Research

In my earlier post on this topic, I discussed settings from the web-based version of Zoom that can be activated before starting the Zoom meeting app. This post covers settings inside the app that, once set, remain for future meetings unless changed.

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A Checklist of Zoom Settings: Improving your Virtual Meetings and Events (Part I)

By Roger Magnus, Roger Magnus Research

As Zoom events have become commonplace, what can we as solopreneurs and AIIP members do to make these interactions less awkward, more efficient, and more enjoyable for engaging our clients, vendors, or colleagues?   

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Mind-mapping software recommendations from AIIP members

By Carrie Hunsucker

AIIP-L, AIIP’s active, private discussion list, is one of AIIP’s premier benefits and ways of connecting member-to-member. In this forum, we share tips for working on and in our businesses, including marketing, product development, technology, and much more. Following is a summary of one of the hot topics recently discussed on AIIP-L.

Topics of conversation on the AIIP email discussion list often focus on finding the best technology to meet our needs as information professionals. Recently, an AIIP member asked the group about mind-mapping software recommendations.

Several members responded with their favorite paid and free software solutions. Others favored manual “Luddite” solutions. Here are just some of the suggestions from each group:

(Note that all prices are in USD)

The first paid tech solution offered was Scapple, “a virtual sheet of paper that lets you make notes anywhere and connect them using lines or arrows.” Scapple is available for Mac only and currently priced at $18 for the product download.

A second solution that many recommended was MindMeister. “MindMeister is an online mind mapping tool that lets you capture, develop, and share ideas visually.” Notably, it is web-based rather than a product download. A limited basic plan is free, while a more robust subscription for individuals will cost $4.99 per month. Other levels of access for teams cost incrementally more.

Additionally, some suggested MURAL for online collaborative mind mapping. “MURAL is a digital workspace for visual collaboration…People benefit from MURAL’s speed and ease of use in creating diagrams, which are popular in design thinking and agile methodologies, as well as tools to facilitate more impactful meetings and workshops.” Independent info pros will most likely benefit from the Starter plan at $144/year. MURAL offers a free trial period before committing to a premium plan.

Also recommended was Miro software, which includes mind mapping capabilities. Miro is billed as an “online collaborative whiteboard platform to bring teams together, anytime, anywhere.” A free subscription to Miro allows three free boards, and packages range from $8-16 per month, billed annually.

Another suggestion was ConceptDraw. The respondent offered, “it is an integrated suite of three products: mind mapping, project management, and visualization tool (for dashboards, drawings, sketching, infographics, workflows, etc.). Nice feature: the integration of the three products let you turn a mind map into a project. Online collaboration is also provided.” Prices range from $199 per license for just the mind-mapping module to $299 for the full suite.

At least three votes were cast for the “Luddite” system: “a giant piece of paper on my dining room table, torn from the tail end of a roll of newsprint that I scored at least 10 years ago.” Giant sticky notes were also recommended as a tool for analog mind mapping. One contributor noted that “physically writing ideas down, drawing arrows, and scribbling notes all help in the creative process.” The contributor said that she feels her mental processes expand when working with physical paper and markers, rather than using digital tools and staring at computer screens. Another AIIP member agreed: “My best mind mapping is done in a cafe with paper and pencil.” Finally, a third respondent countered, “Left to my own devices, sticky notes and sharpies is where I start. I’m looking at a wall full of them right now.”

As you can see, we have lots options for mind mapping software, all ranging in price and functionality – both digital and analog. Most users would agree that it depends on personal preference and seeing what works for other AIIP members.

Carrie Hunsucker helps executives make their business decisions faster and more efficiently. She and her associates provide research and decision support to start-ups, non-profits, and CEOs of growing businesses.

Reddit.com – A Social Media Resource for Information Professionals?

By Phil Gallagher

There are many uses for social media, including use as an open source research tool. In this post, I’ve compiled information about reddit from the AIIP email discussion list, correspondence with members, and correspondence with a Redditor.

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Productivity as a solopreneur: Tools for smartly running your business – don’t let it run you!

Jennifer E. Burke, President of IntelliCraft Research, presented at the AIIP 2019 Conference on Productivity Tools for running your business. Chris Cochran, AIIP member, reports on Jennifer’s Conference session

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