by Mary Ellen Bates, Bates Information Service One of the hardest shifts that many new independent information professionals face is changing their perspective of where their value lies and how their market sees the world. When we are surrounded by examples of the low-pay gig economy – Uber and Lyft, Fiverr and UpWork, DoorDash, and… Read More »
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You know you have attended a good conference when you are still thinking about what you heard months later. AIIP’s latest annual Conference was one of those conferences for me – A post by Mary Ellen Bates The 2017 conference focused on pivoting as a strategic approach—something that we infopreneurs do continually as we adjust… Read More »
What exactly do info pros do that consult to libraries? Today’s info pros that consult to library services are specialists in strategic marketing for libraries. We asked Jennifer Burke, President, Intellicraft Research, for some tips on how to mix marketing and information skills to consult to library services.
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Copyright © 2025 All Rights Reserved