Growing Your Business – Page 6 – AIIP Connections Blog

Four things successful solopreneurs do every day

We asked our AIIP Past Presidents to share their tips on building and growing a successful independent information business.

Mary Ellen Bates, AIIP President (1996-97 and 2004-5) shares four great tips.

I have often wondered about why some people succeed as solopreneurs and others don’t. Almost everyone I run into has at least the basic skills needed for their business; it isn’t that they can’t do the work. Rather, I see attitude and approach as the distinguishing factors between successful business owners and those who never seem to get the traction they need.

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Marketing Ideas 101: Four Essential Approaches

Amelia Kassel, President, MarketingBase, shares four tips to kick start, or reignite, your marketing as an Independent Information Professional.

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Public Speaking Tips for Info Pros and Entrepreneurs

Public Speaking – Overcoming stage fright and lessons learned from center stage

For consultants and independent info pros, public speaking can be an excellent way to showcase our expertise, skills and share our knowledge. It’s also a tried and true marketing tool to build our networks and raise visibility among our target client base. But public speaking can be intimidating and many people shy away from it because of anxiety or uncertainty.

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