We asked our AIIP Past Presidents to share their tips on building and growing a successful independent information business.
Cindy Shamel, AIIP President (2003-2004) shares some tips on looking for new markets.
My livelihood depends upon successfully engaging a target market willing to pay cash money for my products and services. Today I have an established client base, but sustainability requires strategic and ongoing monitoring looking for gaps and opportunities.
Continue reading Do I Hear Opportunity Knocking?
