by Karen Klein, AIIP 2020 Conference Chair
Did you make a New Year’s resolution? Did it include bettering
yourself, learning a new skill, starting an information business, or growing your
existing business? Convert those resolutions into reality and register for
AIIP’s annual conference
in Denver, Colorado, USA from April 23-26, 2020.
You will meet consultants, researchers, freelancers, marketers,
writers, and knowledge managers who have several things in common – they run
their own businesses, want to succeed, and want you to be successful too.
The four-day event features dynamic speakers, thought-provoking
sessions, and multiple networking opportunities. The program
is built around four learning themes:
- Professional Development
- Business Development
- Tools of the Trade
- Personal Enrichment
If you are an AIIP member, take advantage of the Early Bird
discount that expires on January 31 and save $100 off your registration
fee. If you are not an AIIP member, now is the perfect opportunity to join and take
advantage of the early bird conference rates. AIIP’s allied organization
members in PIUG, SLA, and STC receive the AIIP member rate.
Over the last few months, AIIP members have shared their thoughts
on the conference.
“It is literally my favorite
conference of all-time.”
“I’ve gotten value from all
the sessions and have met amazing people who ‘get’ what I do.”
“I go for the shot-in-the arm
of catching up with colleagues and making new connections.”
“No matter what stage you are
at in your business, you will come away having learned many new things that
will be helpful to you in your business.”
“The programs are
laser-focused, the content is of the highest quality, and there is always an
impressive line-up of presenters.”
“When I attended my first
conference, I was warmly welcomed and have continued to enjoy the camaraderie,
especially at the social events and dine arounds.”
In addition to the full-conference program, you can attend two premium pre-conference workshops for more in-depth learning opportunities.
Kelly Berry of ResourceAbility will present an interactive workshop “InfoPro Grow: Business Planning Techniques to Grow Your Business.” Kelly will share templates and techniques for looking at your business and determining key next steps for growth. Topics for discussion include clearly defining your services, conveying a professional image, creating customer personas, developing a strategic plan, and assessing all 4 Ps of B2B marketing.
Kelly Schrank of Bookworm Editing Services will present the
workshop “To Be More Efficient and Consistent, Build a Better Checklist.”
Workshop attendees will learn how using a comprehensive checklist that is created
and updated for a specific task helps differentiate workflows, systems, and
activities; increases quality, accuracy, and consistency; spells out details
needed at the moment they are needed; tracks progress; documents metrics; and
gives a sense of completion and peace of mind.
Check out these conference highlights:
- Joyce Ward, the Roger Summit Award
Lecture recipient, will share her perspective on making information findable.
The long-time taxonomist and ontologist will draw on her experiences working
for Northern Light, LexisNexis, and, currently, Amazon.
- Keynote speaker Elizabeth Suárez will guide attendees through her
exclusive and effective system that will leave you feeling prepared, confident,
and excited to negotiate for everything you want – in business and in
life.
- Attend thought-provoking and
educational sessions in a variety of formats from lecture-style to intimate
roundtable “Tips” sessions led by skilled facilitators.
- Take advantage of evening dine-arounds
at local restaurants to spend quality time with fellow attendees in a relaxed
setting
- Speaking of food, your full-conference
registration includes the opening reception on Thursday evening, Saturday
night’s gala awards dinner, three breakfasts, and two lunches.
- AIIP members are known for their
collegiality and generosity. Meet long-standing members of the information
industry along with attendees who are at the start of their independent journey.
I look forward to meeting you in Denver. Keep your resolutions and
be sure to register
before January 31 to get the Early Bird discount.
Karen
Klein is the owner of Fulcrum
Information Resources, which provides businesses with customized
research, technical writing, editing and project management services so they
can make appropriate tactical decisions, improve their bottom line and use
their resources effectively.
