By Denise Carter What do you do when a client requests your help to run a virtual event? First things first – create a checklist. A checklist helps you communicate with your client and with speakers and makes sure everyone has all the information they need at the right time.
Archive for running an info business – Page 2
by Marj Atkinson, AIIP Local Groups Chair Professional associations play a crucial role in career development, networking, and industry advancement. Given that AIIP operates internationally, local groups can form the backbone of community engagement and personalized support. Here are some ways local groups benefit both members and the broader association.
By Jim Miller The AIIP 2024 Symposium – the annual conference of the Association of Independent Information Professionals – was quite privileged to have former business reporter Sarah Glova as our Keynote Speaker in St. Louis, MO.
Cultivating Evergreen Thought Leadership: Insights from Jennifer Burke’s 2024 AIIP Symposium Session
By Aaron Harvey At the recent AIIP conference, I had the pleasure of attending Jennifer Burke’s keynote “Cultivating Evergreen Thought Leadership.” Jennifer’s insightful presentation drew a compelling analogy between gardening and content creation, emphasizing the importance of diverse, sustainable, and strategic content practices. Her “Content Gardening” approach highlighted the need for a balanced mix of… Read More »
By Mary Ellen Bates One mistake made by many infopreneurs when they start their businesses is thinking that we need to sell ourselves, our capabilities, and our services to prospective clients. We assume that, when a prospect calls us to discuss a project, our job is to convince the caller that we are the best… Read More »
By Heather Carine (Editor’s Note: Heather Carine will speak at the AIIP 2024 Symposium and at the pre-symposium Business Jumpstart Bootcamp in April.) Information professionals love to connect dots. When I read Josh Kaufman’s description of his concept of the five parts of every business in The Personal MBA, I loved the simplicity and the… Read More »
By AIIP Outreach Committee AIIP’s invaluable guide on how to start an independent information business has been refreshed! The updated edition of “The AIIP Guide to Starting Your Own Information Business” is now available on the AIIP website. The companion launch webinar on October 12th will feature a panel of new and seasoned AIIP members… Read More »
By Mary Ellen Bates Why do our repeat clients come back to us? While we would like to believe it’s because of our breathtaking analysis, our brilliant marketing campaign, or our unique training program, it’s often something simpler – we’re easy to work with. We make it easier for our clients to come back to… Read More »
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Copyright © 2025 All Rights Reserved