Nonprofits & Competitive Intelligence: A Good Combination

By Yvonne Davis

Competitive intelligence is a process for evaluating your organization and its business position within a given industry.  

Before there is a collective “throwing of hands in the air” and saying we are not Procter & Gamble or Nvidia (big companies familiar with their competitors), let’s take a look at some of the basic steps in competitive intelligence analysis that are also very familiar in the nonprofit world.

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