Mastering Independent Info Pro Life: AIIP’s Updated Getting Started Guide
By AIIP Outreach Committee
AIIP’s invaluable guide on how to start an independent information business has been refreshed! The updated edition of “The AIIP Guide to Starting Your Own Information Business” is now available on the AIIP website. The companion launch webinar on October 12th will feature a panel of new and seasoned AIIP members sharing their experiences and wisdom from getting their own businesses up and running (see registration info further below).
What’s Inside
The guide is packed to the brim with the wisdom of new and experienced AIIP members. It’s all about helping info pros get a new business off the ground.
With sections on many of the most challenging aspects of business ownership and being an independent info pro (IIP), this guide will in addition be a valuable resource for established owners. Topics covered include:
- What it means to be an IIP.
- How to choose your market.
- The best-of-the-best marketing tactics for info pros.
- How to price your services.
- Questions for assessing the viability of your ideas.
- Branding and sales strategies for info pros.
- Relevant business books to help you get started.
Pay It Forward
AIIP members and allies can help us get the word out about the updated guide:
- Download the guide for yourself – you deserve it!
- Share the guide’s URL with people interested in information business ownership.
- Invite your friends or colleagues to attend the launch webinar. It’s open to everyone.
Companion Launch Webinar
Join a panel of AIIP members on October 12th for our free webinar “How to Start Your Own Information Business.” Panelists will share their business ambitions, getting started stories, and the lessons they have learned as they set up and run their individual information businesses. We’ll showcase the newly revised guide and feature the abundant resources and help that AIIP provides to new and established information entrepreneurs. There will be plenty of time to ask your own questions. Registration is required.
Webinar details:
Thursday, October 12th, Noon-1 p.m. EDT
Register here.
Take this opportunity to tap into the knowledge and expertise of AIIP members who have been there and done that—and are still doing it!
